Prostitution makes Daytonians less safe and makes neighborhoods less attractive for investment. Like any other industry, prostitution follows the laws of supply and demand. The women involved in prostitution are rarely doing so by choice: nearly all of them are facing addiction and most are dealing with the impacts of childhood trauma. Recognizing that women involved in prostitution need treatment and support, the city is looking to curb demand for paid sex through the Buyer’s Remorse campaign. This initiative seeks to educate about the consequences of paying for sex, and also ensures that people who purchase sex in Dayton cannot hide their crimes.